It’s Cyber Monday, and almost three weeks until Christmas, so kids, if you’re making a push for a toy, game, or tech, do it NOW, because this is looking like another year of SHIRT BOXES.
A survey asked parents with kids under 14 what category of gifts they’re shopping for this year, and the top response was “clothing, shoes, and accessories.” 60% of parents say that’s a priority.
42% said they’re shopping for toys, 37% said tech and electronics, 33% said entertainment, like books and video games, 31% said arts and crafts, and 24% said they’re looking for “beauty, health, and wellness” stuff.
About 30% of parents are planning to primarily shop at “big-box stores,” like Walmart and Target, but others are focusing on department stores, discount stores, and small businesses and locally-owned boutiques.
33% of parents aren’t sure where they’re going to spend the most money this holiday season, but the most important deciding factors are: Deals and discounts, free shipping, and product availability.
